Then we saw a comment – true, from an unexpected source – about dealing with adversity that seems particularly relevant to retailers.
- Cher's response: "I always thought of myself as a bumper car. I thought if I hit the wall, well, I would just bounce off and head a new direction."
Isn't that the perfect example of surviving as a retailer?
Be a bumper car! When adversity strikes, bounce off and find a new direction. And then keep at it.
And one more thing retailers can identify with: how many "Farewell Tours" has Cher had so far? If you've said "Farewell" to something, even your store, get cracking on your next idea.
Especially in 2020-21, we all can benefit by taking Cher's advice. Be a bumper car!