Retail Turnaround Experts
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    • Four Stages of Retail Turnarounds
    • Top 5 Reasons Why Retailers Fail
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How do they work?

First, they work only as a team. Both of them are in every meeting, on every phone call. And, they do all the work; no rookies (or even seasoned veterans) in the back room. You will work only with the principals. 

Their unique working style means that Outcalt and Johnson must get consensus between themselves about your issues. They are both good listeners, but they do hear different things, and process that input differently. That blend of two professional perspectives on every engagement is a real bonus for their clients.

Once they have agreement among themselves, they then work interactively with the client, collaborating to achieve final consensus on What to do? Why? How?  Synergism is the attribute that is most important. Pat and Dick are "born-again synergists".  Every client would say ​"they're unique!" 


As strategists, Pat and Dick's focus is on your future. It's not where you've been – or how you got there – that matters. Instead, the key question is: "Where could you go from here?"

Innovative, State-of-the-Art Retail Strategists

  • Working with clients from Bermuda to Beaverton, they blend and strategically merge the fundamentals of financial planning and marketing planning.
  • They conduct independent Retail Assessments for boards, lenders, or investors, evaluating the retail viability of existing - or proposed - retail operations.
  • They spearhead state-of-the-art strategic planning for companies diversifying into retail, such as wholesalers and manufacturers.
  • They specialize in retail turnarounds (including once serving as Interim CEO of a six-state, 45 store specialty chain.)

​Find out more about Pat and Dick. Just click any of these links:​
  • When to call them
  • Bios/credentials
Objectivity. Choices. And Action! 
Have questions? ​Let's talk. ​Give us a call.
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