Not the entire store, of course; you must be a merchant here.
But think about it: many shoppers have increased savings, reduced debt, or gotten their job back. Maybe all three.
And after months of being at home, and spending on home improvement and groceries, many shoppers have pent-up demand to spend on items they have had to postpone, like for themselves. Whether that would be in a restaurant or in a specialty store, shoppers are more willing and able to spend. (And some even feel entitled to spend.)